Generation Equality Communications Consultant at UN Women Tanzania

Generation Equality Communications Consultant
Generation Equality Communications Consultant at UN Women April 2024
Advertised on behalf of UN Women
Location : Home-based, TANZANIA
Type of Contract : Individual Contract
Starting Date : 01-Jun-2024
Post Level : National Consultant
Duration of Initial Contract : Six (6) months
Languages Required : English
Expected Duration of Assignment : Six (6) months

UNDP
is committed to achieving workforce diversity in terms of gender,
nationality and culture. Individuals from minority groups, indigenous
groups and persons with disabilities are equally encouraged to apply.
All applications will be treated with the strictest confidence. UNDP
does not tolerate sexual exploitation and abuse, any kind of harassment,
including sexual harassment, and discrimination. All selected
candidates will, therefore, undergo rigorous reference and background
checks.

Background
UN Women, grounded in the vision
of equality enshrined in the Charter of the United Nations, works for
the elimination of discrimination against women and girls; the
empowerment of women; and the achievement of equality between women and
men as partners and beneficiaries of development, human rights,
humanitarian action and peace and security. Placing women’s rights at
the centre of its efforts, UN Women is mandated to lead and coordinate
the United Nations’ system efforts to ensure that commitments on gender
equality and gender mainstreaming are translated into action. It
is also mandated to provide strong and coherent leadership in support
of the Member States’ priorities and efforts and build effective
partnerships with civil society and other relevant actors.

In
2021, UN Women, in collaboration with the Governments of France and
Mexico, convened the Generation Equality Forum, a global
multistakeholder partnership to drive results and accelerate the full
and effective implementation of the Beijing Platform for Action and the
Sustainable Development Goals through a 5-year (2021-2026) action agenda
encapsulated in a Global Acceleration Plan for six Action Coalitions.

Championed
by the President of the United Republic of Tanzania (URT), H.E. Samia
Suluhu Hassan, the URT adopted the action Coalition on Economic Justice
and Rights as a vehicle towards the realization of gender equality and
the empowerment of women and girls, with increased measures including
investments in gender-responsive public and private quality care
services, law and policy reforms.

Tanzania’s commitments include
enhancing measures such as investments in gender-responsive public and
private quality care services, enacting law and policy reforms, creating
an enabling policy and legal environment, and supporting women and
young women in expanding decent work in both the formal and informal
economy to achieve economic justice. Additionally, the
commitments aim to broaden women’s access to and control over productive
resources, as well as to design and implement gender-responsive
macro-economic plans, budget reforms, and stimulus packages.

Key Results areas of the action coalition on Economic Justice and Rights include:
1.
By 2026 to increase measures including investments in gender-responsive
public and private quality care services, law and policy reforms, and
the creation of decent care jobs to recognize, reduce and redistribute
unpaid care work and reward and represent care workers while
guaranteeing their labour rights.
2. Create enabling policy and legal
environment and support women and young women to expand decent work in
the formal and informal economy to attain economic justice by 2026.
3.
Expand women’s access to and control over productive resources through
increasing access to and control over land, gender-responsive financial
products and services, and a number of firms owned by women by 2026.
4.
Design and implement gender-responsive macro-economic plans, budget
reforms, and stimulus packages so that the number of women and girls
living in poverty is reduced by 85 million through quality public social
protection floors and systems by 2026.

To localize Generation
Equality at the country level, the Government of the United Republic of
Tanzania has developed the Tanzania Generation Equality Programme TGEP
(2021/22-2025/26) stipulating various interventions to be undertaken by
the Government sectorial ministries, private sector and other
stakeholders to deliver on the GEF to advance women’s economic justice
and rights and identified key actions.

One key institutional
mechanism to achieve this goal is the National Advisory Committee (NAC)
consisting of twenty-five senior members who work closely with the
country’s gender machinery in both Tanzania mainland and Zanzibar, in
championing the implementation of Tanzania’s commitments. The role of
the NAC includes advising on strategies that will enhance women’s
economic justice and rights as per the GEF commitments. Coordination
efforts on GEF have encompassed a wide range of engagements, with a
strong emphasis on integration at different administrative levels. This
includes the strategic selection of GEF focal points within Ministries,
Departments, and Agencies (MDAs) as well as Local Government Authorities
(LGAs).

In line with this, UN Women Tanzania is seeking to
engage a consultant to support GEF Localization and multi-stakeholder
engagement through the execution of Tanzania’s GEF communications
strategy. Collaborating closely with the secretariat and UN Women,
during which the elaborated deliverables will be achieved.

The
consultancy will be home-based, with the Consultant reporting to the UN
Women Programme Specialist, Women’s Economic Empowerment, supported by
the UN Women Communications Analyst who will be the point of contact on
the contract and payment issues.

The Consultant will be expected
to provide monthly progress reports on the implementation of the
contract deliverables as outlined in the Terms of Reference.

Duties and Responsibilities
The
Communications Consultant, in collaboration with the UN Women Tanzania
communications team, will oversee and coordinate communications efforts
to support GEF Localization and amplify Tanzania’s contributions at the
local level, national level and beyond through implementation of the
Tanzania GEF Communications Strategy.

The Communications
Consultant will manage the development of all communications content for
both digital and non-digital platforms, as well as compelling success
stories related to Tanzania’s implementation of GEF commitments. The
Communications Consultant will also be responsible executing innovative
communications initiatives, including by leveraging on multi-stakeholder
partnerships under GEF; as well as identifying and maintaining relevant
tracking mechanisms and project plans to ensure that communications
goals are on track and that progress is consistent.

Specific duties and responsibilities of the consultant will include:

• Support
  execution of the Tanzania Generation Equality Forum communications
  strategy:Implement an annual communications plan based on the
  communications strategy to ensure robust communications and
  amplification of Tanzania’s GEF leadership role, and implementation of
  national commitments.
• Lead and manage day-to-day communications,
  including content development and coordination of dissemination across
  national media and stakeholder platforms.
• Implement
  communication activities to support GEF localization and increased
  awareness and implementation at the local government level.
• Conceptualize
  and manage communications initiatives to drive visibility by generating
  stories and case studies publishing at least twice a week from both
  Mainland Tanzania and Zanzibar. . Other activities include activating
  the ‘Kinara’ GEF champions campaign, developing a podcast series, and
  executing a social media challenge, video production, and physical and
  virtual events, among others.
• Conceptualize and execute
  activities to galvanize more commitments, and promote Generation
  Equality commitment makers, including youth, the private sector and
  civil society.
• Set targets and manage media relations, including
  organizing press briefings, media interviews, coverage of events, and
  development of media talking points, news releases, media advisories,
  etc.
• Develop and implement a monthly social media content plan, to include the creation of digital marketing materials.
• Develop
  localized social media assets and printed products that can be deployed
  by Generation Equality leaders, partners, signatories and donors to
  amplify Generation Equality achievements.

Branding

• Oversee and manage GEF branding to ensure consistent, high-impact application of GEF branding.
• Work with UN Women Headquarters and relevant partners to ensure branding alignment.
• Coordinate work of relevant vendors where needed for key events and activities.

Partner Engagement and Public Advocacy

• Maximise communications impact through initiatives bringing together Generation Equality partners and other stakeholders.
• Amplify
  and recognise new commitments and celebrate progress through strategic
  development and placement of communications content and assets across
  all channels and platforms.
• Identify and support communications around thematic spotlight moments to amplify thought leadership.

Consultant’s Workplace and Official Travel
This is a home-based consultancy, with up to 20% travel within Tanzania.

Competencies
Core Values:

• Respect for Diversity
• Integrity
• Professionalism

Core Competencies:

• Awareness and Sensitivity Regarding Gender Issues
• Accountability
• Creative Problem Solving
• Effective Communication
• Inclusive Collaboration
• Stakeholder Engagement

Leading by Example
Please visit this link for more information on UN Women’s Core Values and Competencies:
https://www.unwomen.org/en/about-us/employment/application-process#_Values

Functional Competencies:

• Ability to communicate sensitively, effectively and creatively across different constituencies
• Good understanding of production, graphic design and photography standards
• Good knowledge of social media platforms and experience in effective social media outreach across different platforms
• Good knowledge of Tanzania’s media landscape
• Good communication, presentation, networking and advocacy skills
• Ability to be strategic and analytical
• Knowledge of gender equality and women’s human rights

Required Skills and Experience
Education and Certification:

• Master’s degree (or equivalent) in communications, public relations, journalism, marketing or relevant fields is required.
• A
  first-level university degree in combination with two additional years
  of qualifying experience may be accepted in lieu of the advanced
  university degree.

Experience:

• At
  least six (6) years of practical experience in communications, advocacy
  and media relations, particularly for the development sector.
• Experience in implementing global communications strategies and campaigns.
• Experience
  in writing, editing, content production and dissemination for online
  and offline audiences at the international level.
• Expertise in media engagement in Tanzania.
• Understanding of gender and empowerment of women and girls’ issues.
• Excellent
  communication skills and ability to work in multicultural settings and
  with UN Women partners and communities where activities are being
  implemented.

Languages: Fluency in English and Kiswahili is required.

How to Apply:
Personal CV and Form P-11 can be downloaded from: https://www.unwomen.org/sites/default/files/Headquarters/Attachments/Sections/About%20Us/Employment/UN-Women-P11-Personal-History-Form.doc )
A cover letter (maximum length: 1 page), clearly outlining how the candidate’s experience fits the role.
Kindly
note that applications without a completed and signed UN Women P-11
Form will be treated as incomplete and will not be considered for
further assessment.
Application Deadline : 30-Apr-24 (Midnight New York, USA)
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