Copywriter at MB Homes Tanzania Ltd March 2025

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MB Homes Tanzania Jobs 2025

Copywriter
Full Time
Unguja, Zanzibar

Copywriter at MB Homes Tanzania March 2025

Role Description:
A copywriter is responsible for:
– Write clear, concise, and engaging copy for various mediums (websites, ads, emails, social media, blogs, etc.).
– Develop headlines, taglines, slogans, and calls-to-action (CTAs) that capture attention and drive action.
– Craft product descriptions, sales copy, and promotional materials.
–
Conduct research on industry trends, target audiences, competitors, and
products/services to create informed and relevant content.
– Understand the brand’s voice, tone, and messaging guidelines.
– Stay updated on SEO best practices and keyword trends.
– Develop and maintain a consistent brand voice across all communication channels.
– Ensure all copy aligns with the brand’s values, mission, and goals.
– Collaborate with marketing teams to refine messaging strategies.
– Revise and edit copy to ensure clarity, accuracy, and grammatical correctness.
– Ensure all content is free of errors and adheres to style guidelines.
– Write SEO-friendly content to improve search engine rankings and drive organic traffic.
– Incorporate relevant keywords naturally into the copy.
– Optimize meta descriptions, alt text, and other on-page elements.
– Work closely with designers, marketers, and other team members to create cohesive campaigns.
– Provide input on visual elements, layouts, and overall content strategy.
– Participate in brainstorming sessions and creative meetings.
– Create copy for advertising campaigns, including digital ads, print ads, and video scripts.
– Develop email marketing campaigns, including newsletters and automated sequences.
– Write social media posts and manage content calendars.
– Write variations of copy for A/B testing to determine the most effective messaging.
– Analyze performance metrics and adjust copy accordingly.
– Write for different audiences, industries, and platforms.
– Adjust tone and style based on the target audience and medium.
– Manage multiple projects simultaneously and deliver high-quality work within tight deadlines.
– Prioritize tasks and communicate progress to stakeholders.
– Present copy ideas to clients or stakeholders and incorporate feedback.
– Build strong relationships with clients by understanding their needs and delivering results.
– Continuously generate fresh ideas and concepts to keep content engaging and relevant.
– Stay inspired by following industry trends, reading widely, and exploring new writing techniques.
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Qualifications:

• Bachelor degree in relevant field is a must.
• Communication and Social Media skills.
• Research skills.
• Technical skills.
• Industrial knowledge (real estate & tourism) is a plus.

MODE OF APPLICATION:
Applicants should send their CV and application letters to musamaghimbi@gmail.com and queenjohnlaizer@gmail.com before March 19th, 2025, 1900HRS. Applicants should arrange their own accommodation.